Veranstaltungen

Masterclass Sustainable Finance

Is Sustainable Finance more than a buzzword in the Swiss financial marketplace? Currently, Sustainable Finance and ESG are hot topics that impact not only the Swiss Financial Market but industries on a global scale. Some companies are just riding the wave, while others have already been taking a responsible approach for decades. What about you? […]

Artificial Intelligence for Managers

Short course description This course offers a practical introduction to Artificial Intelligence and Machine Learning (AI/ML) for non-technical business leaders. It helps business domain experts better assess the potential of AI/ML for their businesses, avoid common pitfalls when implementing AI/ML in their organisations and initiate and execute successful data driven projects. What to expect Introduction […]

Selected Legal Issues

Short course description The iimt course Selected Legal Issues offers a general introduction to Swiss contract law with a key focus on IT projects and services. This course will provide you with a basic understanding of the legal concepts governing your contractual relationships as well as with a proven methodology to develop contracts suitable for […]

Competition

Short course description The course on Competition highlights the main economics basis of competition behaviors and developments with a strong emphasis on the Digital Economy features such as for example the price setting algorithms or the impact of the sharing economy on the markets (Uber, Airbnb, etc.). The course scrutinizes the competition patterns in digital […]

Competitiveness

Short course description The course on Competitiveness - organized in collaboration with the Institute for Strategy and Competitiveness led by Michael Porter (Harvard Business School) - focuses on the main drivers of competitiveness and how to strengthen the competitiveness of a company. New developments of firms strategies such as created shared value strategies are presented. […]

Agility in Project Management

Short course description In a very interactive course that can be directly applied at your company during an agile transformation or definition of a new project management method, we will discuss the challenges and benefits of Global Projects and Agile Approaches. You will get a practical insight into the latest trends in research and practice […]

Strategic Management 1

Short course description This course highlights the importance of corporate strategies and provides you with a toolbox for a successful and sustainable strategy implementation in a competitive environment. What to expect Introduction to the concept of strategy The tools of strategic analysis, market based and resource based The nature and sources of competitive advantages Performance […]

Strategic Management 2

Short course description This course highlights the importance of corporate strategies and provides you with a toolbox for a successful and sustainable strategy implementation in a competitive environment. What to expect Achieving a competitive advantage in different industry contexts Blue-ocean strategy Knowledge creation and knowledge management Management in a VUCA-world and dynamic capabilities

Marketing Strategies

Short course description This course highlights the main marketing strategies and tools and to combine the most recent theoretical know-how with field-tested solutions. The aim is to define the marketing objectives and develop suitable marketing strategies for success in a global environment. What to expect Marketing and markets Marketing research Marketing objectives Marketing strategies - […]

Product Management

Short course description Learn more about experiments and “Pretotypes” to achieve problem/solution-fit, product/market-fit and be able to scale while reducing risk and increasing customer value. You will get a toolbox for successful business models. What to expect Traditional and innovative product management processes Lifecycle management process Finding and developing new product and service ideas Defining […]

Service Management

Short course description This course highlights the transformation in today’s companies towards smart services. Its aim is to provide you with tools, strategies and business models for a transformation to service-orientation. What to expect Service-oriented value creation for business Design of data-based services and service ecosystems Rapid service prototyping and testing Service processes and service […]