Strategic Management 1 (12. – 13.01.2020)

• Introduction to the concept of strategy
• The tools of strategic analysis, market based and resource based
• The nature and sources of competitive advantages
• Performance indicators
• Resource and capability analysis, simulation, game theory

Strategic Management 2 (14. – 15.01.2020)

• Achieving a competitive advantage in different industry contexts
• Competitive advantes in a moving environment
• Corporate strategy aspects and designing strategy
• Core capabilities and sustainability (in technology based industries)
• Commercializing innovation

What our students said

• I enjoyed the course very much
• A very dynamic and interactive course
• The teaching skills are very high